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{{Infobox company
| name = Reichle & De-Massari [[Aktiengesellschaft]] AG
| logo = Reichle-de-massari.svg
| logo_size = 200px
| type = [[Public company|Public]]
| foundation = 1964
| founder = Hans Reichle, Renato De-Massari
| location_city = [[Wetzikon]]
| location_country = [[Switzerland]]
| key_people = Michel Riva<br />([[Chief executive officer|CEO]])<br />Thomas A. Ernst<br />([[chairman]] of the [[supervisory board]])
| num_employees = 1,700<ref name="Annual Report">{{cite web |title=Annual Report |url=https://www.rdm.com/single-news/rm-high-end-data-networks-remain-in-demand/|website=Reichle & De-Massari |accessdate=19 July 2023}}</ref>
| revenue = 297.9 million [[Swiss Frank|CHF]]<ref name="Annual Report">{{cite web |title=Annual Report |url=https://www.rdm.com/single-news/rm-high-end-data-networks-remain-in-demand/|website=Reichle & De-Massari |accessdate=19 July 2023}}</ref>
| status = 
| industry = [[Information and communications technology]]
| homepage = {{URL|www.rdm.com}}
}}

'''Reichle & De-Massari Holding AG''' ('''R&M'''), is a globally active corporate group in the information and communication technology sector, based in [[Wetzikon]], Switzerland. The family company develops and produces connecting technology for [[telecommunications network|communications networks]], such as fiber-optic distributors, patch panels and computer connection modules, as well as cables, housings, and software.<ref name=":0">{{Cite web |title=World Box - Business Intelligence :: Company Reports , Credit Reports and Financial Informations |url=https://worldbox.net/company/reichle-and-de-massari-holding-ag_CH0000029519 |access-date=2024-01-06 |website=worldbox.net}}</ref><ref name=":6">{{Cite web |title=Dun & Bradstreet Business Directory, R&M branches. |url=https://www.dnb.com/site-search-results.html#BusinessDirectoryPageNumber=1&BusinessDirectorySearch=Reichle%20%26%20De-Massari&ContactDirectoryPageNumber=1&MarketplacePageNumber=1&SiteContentPageNumber=1&tab=Business%20Directory |access-date=2024-01-04}}</ref>

== History ==
[[File:RM Kubus Abendstimmung HR.jpg|thumb|The Cube, R&M Headquarter, Wetzikon, Switzerland]]
When they were still working for a supplier of what was then [[Postal Telegraph and Telephone (Switzerland)|Swiss Telecom PTT]] (currently [[Swiss Post]] and [[Swisscom]]), Hans Reichle and Renato De-Massari had an idea for the development of a new, simpler to install [[Telephone jack and plug|telephone outlet]]. In 1964, they founded R&M as a two-man company to develop and produce what they called the ''Reichle connector''. In subsequent years, the company extended its portfolio to include the entire connecting technology for data and voice networks based on copper cables for communications wiring. [[Fiber-optic communication|Fiber-optic communication technology]] was added in 1987.<ref name=":1">{{Cite web |title=Reichle & De-Massari Company History |url=https://www.rdm.com/company/about-rm/company-history/ |access-date=2024-01-06 |website=R&M |language=de}}</ref>

In Poland, R&M opened its first Eastern European subsidiary in 1993 by founding Reichle & De-Massari Polska Sp.z.o.o., Warsaw.<ref name=":1" />

Before Renato De-Massari died in 2000, his partner Hans Reichle took over the company as sole owner in 1996. In the years following, R&M drove international expansion by founding subsidiaries in [[Ukraine]] (Reichle & De-Massari Ukraine Ltd.), [[Malaysia]] (Reichle & De-Massari Malaysia) and [[Brazil]] (Reichle & De-Massari do Brasil Ltda.).<ref name=":1" />

In 1999, Reichle & De-Massari merged all shares of the company in Reichle Holding AG as a holding company owned by the Reichle family. In the same year, Hans Reichle retired and became a member of the board of directors, handing over operational responsibility to his two sons Martin (chairman of the management board) and Peter (operational management), who from then on managed the company together with other members of the management board.<ref name=":1" />

In 2006, R&M began to establish its own sales office and production in [[India]].<ref name=":7">{{Cite web |last=www.ETTelecom.com |title=Swiss firm R&M to scale up India manufacturing facility - ET Telecom |url=https://telecom.economictimes.indiatimes.com/news/swiss-firm-rm-to-scale-up-india-manufacturing-facility/68363606 |access-date=2024-01-06 |website=ETTelecom.com}}</ref><ref name=":2">{{Cite web |last=www.ETTelecom.com |title=Continue to invest in Make in India due to huge domestic demand: R&M's Peter Reichle - ET Telecom |url=https://telecom.economictimes.indiatimes.com/news/continue-to-invest-in-make-in-india-due-to-huge-domestic-demand-rms-peter-reichle/74491480 |access-date=2024-01-06 |website=ETTelecom.com}}</ref> Two years later, the first management and logistics hub for the Asia-Pacific region was set up in [[Singapore]]. A subsidiary for product development and sales (Reichle & De-Massari Far East (Pte) Ltd.) had existed there since 1994. This was followed in 2009 by the establishment of a location in the United Arab Emirates.<ref name=":8">{{Cite news |date=2013-01-27 |title=Reichle & De-Massari to expand to Turkey |url=https://www.edgemiddleeast.com/infrastructure/592028-reichle-de-massari-to-expand-to-turkey |access-date=2013-01-27 |work=Edge Middle East}}</ref><ref name=":9">{{Cite web |last=Release |first=Press |title=Mindware and R&M sign regional distribution agreement |url=https://www.zawya.com/en/press-release/companies-news/mindware-and-r-and-m-sign-regional-distribution-agreement-altvpmq9 |access-date=2024-01-06 |website=www.zawya.com}}</ref> In 2010, the company moved into the R&M Kubus in Wetzikon, R&M's new corporate headquarters.

On September 1, 2012, Michel Riva was the first non-family member to be appointed [[Chief executive officer|CEO]].<ref name=":3">{{Cite web |title=Michel Riva - CEO at Reichle & De-Massari |url=https://theorg.com/org/reichle-de-massari-ag/org-chart/michel-riva |access-date=2024-01-06 |website=THE ORG}}</ref> Martin and Peter Reichle continue to be members of the six-man board of directors and, in that function, represent the interests of the owner family.

In July 2012, R&M opened a branch in the [[Dubai Free Zone|Dubai Freezone]], where products are assembled for the regions Middle East and Africa (MEA), and Asia.<ref name=":3" /><ref name=":10">{{Cite web |last=Тарандова |first=Елеонора |date=2022-11-16 |title=Reichle & De-Massari: От Швейцария към България |url=https://forbesbulgaria.com/2022/11/16/reichle-de-massari-%d0%be%d1%82-%d1%88%d0%b2%d0%b5%d0%b9%d1%86%d0%b0%d1%80%d0%b8%d1%8f-%d0%ba%d1%8a%d0%bc-%d0%b1%d1%8a%d0%bb%d0%b3%d0%b0%d1%80%d0%b8%d1%8f/ |access-date=2024-01-06 |website=forbesbulgaria.com |language=bg-BG}}</ref> In October 2012, a further [[Optical fiber|fiber-optic]] production plant was commissioned in Sofia, Bulgaria.<ref name=":4">{{Cite web |date=2016-02-05 |title=Cabling company R&M acquires REALM Communications to set global footprint |url=https://www.voicendata.com/cabling-company-rm-acquires-realm-communications-to-set-global-footprint/ |access-date=2024-01-06 |website=Voice&Data}}</ref> In the same year, the company opened a Saudi Arabian branch in Riyadh to pursue regional expansion plans and offer local customer service. In 2014, the company celebrated its 50th anniversary.<ref name=":0" /><ref>{{Cite web |last=Network |first=NCN News |date=2014-06-19 |title=R&M Celebrates 50 Years of Cabling Solutions, Strengthens its Structured Cabling Business in India |url=https://www.ncnonline.net/rm-celebrates-50-years-of-cabling-solutions-strengthens-its-structured-cabling-business-in-india/ |access-date=2024-01-06 |website=NCNONLINE}}</ref>

In February 2016, R&M acquired the fiber-optic specialist REALM Communications Group Inc. domiciled in [[Milpitas, California]]. The production and sales operations in North America have since been run as a subsidiary under the name R&M USA, Inc.<ref name=":4" /><ref name=":5">{{Cite web |last=Hardy |first=Stephen |date=2022-03-03 |title=R&M brings FTTH products and services to North America |url=https://www.lightwaveonline.com/fttx/cables-enclosures/article/14234908/rm-brings-ftth-products-and-services-to-north-america |access-date=2024-01-06 |website=Lightwave}}</ref> In April 2017, R&M acquired the Brazilian corporate group Peltier Comércio e Industria LTDA (PETCOM), domiciled in Santa Rita do Sapucaí, the intention being to gain a foothold in the Southern American fiber-optic market. A production plant is part of the group.<ref>{{Cite web |last=Digital |first=Big Fish |date=2019-11-19 |title=R&M: Newest SWISSCAM member |url=https://swisscam.com.br/en/rm-mais-novo-associado-da-swisscam/ |access-date=2024-01-06 |website=Swisscam Brasil}}</ref>

The company Transportkabel DIXI a.s., domiciled in [[Děčín]], [[Czech Republic]], acquired in May 2018, was renamed Reichle & De-Massari Czech Republic a.s. in August 2018. This takeover has allowed R&M to produce its own fiber-optic cables for the very first time.<ref>{{Cite web |title=R&M Increases Production of Fiber Optic Cables |url=https://www.rdm.com/single-news/rm-increases-production-of-fiber-optic-cables/ |access-date=2024-01-06 |website=R&M |language=de}}</ref> Furthermore, R&M opened a new production facility for fiber-optic products in [[Bangalore]], India, in August 2018. With this investment, R&M is supporting the [[Make in India]] initiative.<ref name=":2" />

With the takeover of Optimum Fiberoptics Inc. domiciled in [[Elkridge, Maryland]], in March 2019, R&M further expanded its business activities in the US.<ref name=":4" /><ref name=":5" /> In the same year, the company acquired Durack Intelligent Electric Co. Ltd., [[Jinshan, Shanghai|Jinshan District]], [[Shanghai]], a Chinese manufacturer of network cabinets and enclosures for data centers.<ref>{{Cite web |title=R&M opens Production Plant for Network Technology in China |url=https://www.rdm.com/single-news/rm-opens-production-plant-for-network-technology-in-china/ |access-date=2024-01-06 |website=R&M |language=de}}</ref><ref>{{Cite web |title=R&M appoints new General Manager in China |url=https://www.rdm.com/single-news/rm-appoints-new-general-manager-in-china/ |access-date=2024-01-06 |website=R&M |language=de}}</ref> In January 2022, R&M acquired a further manufacturer of network cabinets and enclosures for data centers, the Tecnosteel S.r.l. based in [[Brunello di Montalcino|Brunello]] (VA), [[Italy]].<ref>{{Cite web |last=Redazione |date=2022-02-04 |title=Reichle & De Massari acquisisce Tecnolosteel |url=https://dealflower.it/reichle-de-massari-acquisisce-tecnolosteel/ |access-date=2024-01-06 |website=Dealflower {{!}} Financial and Legal News |language=it-IT}}</ref><ref>{{Cite news |last=Swinhoe |first=Dan |date=1 January 2022 |title=Switzerland's R&M acquires Italian rack manufacturer Tecnosteel |url=https://www.datacenterdynamics.com/en/news/switzerlands-rm-acquires-italian-rack-manufacturer-tecnosteel/ |access-date= |work=Datacenter Dynamics}}</ref> In the same year, Hans Hess, who had been chairman of the board of directors for 15 years, handed over his position to Thomas A. Ernst.<ref>{{Cite web |title=New Chairman of the Board of Directors at R&M |url=https://www.rdm.com/single-news/new-chairman-of-the-board-of-directors-at-rm/ |access-date=2024-01-06 |website=R&M |language=de}}</ref>

== Corporate ==
R&M is an unlisted public limited company under the umbrella of Reichle Holding AG and is owned by the brothers Martin and Peter Reichle.<ref name=":0" /><ref name=":6" />

Reichle & De-Massari's sales revenue amounted to [[Swiss franc|CHF]] 297.9 million in the 2022 financial year. The company generates around 80 percent of its sales outside of Switzerland. At the end of 2022, the company employed 1,700 people. Michel Riva is the chairman of the five-member executive board. The chairman of the five-member board of directors is Thomas A. Ernst.<ref>{{Cite web |title=R&M: High-end data networks remain in demand |url=https://www.rdm.com/single-news/rm-high-end-data-networks-remain-in-demand/ |access-date=2024-01-06 |website=R&M |language=de}}</ref>

The international production network comprises 14 plants (in Brazil, Bulgaria, China, Germany, India, Poland, Dubai, Saudi Arabia, Czech Republic, US) as well as competence centers and warehouse locations.<ref name=":7" /><ref name=":10" /><ref name=":4" /><ref name=":2" /> R&M has around 40 subsidiaries in [[Australia]], Brazil, Bulgaria, China, [[Germany]], Dubai, [[France]], [[United Kingdom]], India, Italy, the Netherlands, Poland, Singapore, [[Spain]], Ukraine, Hungary and the US.<ref>''Firmenprofil Reichle & De-Massari Holding AG''. In: ''Schweiz – Worldbox Firmenprofile'', retrieved 29 August 2023.</ref><ref>''Supply-Chain-Prozesse mit Transparenz optimieren.'' In: ''Fördern und Heben.'' Nr. 12, 2020, S. 46 f.</ref> The company is also represented by sales partners in other countries.<ref name=":8" /><ref name=":9" />

R&M cooperates to some extent with other manufacturers in the development of new connectivity technologies. Among other activities, R&M participates in the Single Pair Ethernet System Alliance to promote the [[Ethernet over twisted pair#Single-pair|single pair ethernet]] (SPE) technology.<ref>{{Cite web |title=Phoenix Contact, Weidmüller, Reichle & De-Massari (R&M), Fluke Networks, and Telegärtner partner to create SPE System Alliance |url=https://www.automation.com/en-us/articles/april-2020/phoenix-contact-weidmuller-reichle-de-massari-r-m |access-date=2024-01-06 |website=automation.com}}</ref><ref>{{Cite web |title=Member - Single Pair Ethernet System Alliance |url=https://singlepairethernet.com/en/the-alliance/member/ |access-date=2024-01-06}}</ref>

== Products ==
R&M develops, produces, and sells components and systems for communication and data networks. The company's cabling systems are used in office buildings and industry, for example. R&M also designs infrastructures and components for [[data center]]s. R&M develops [[Optical fiber|fiber-optic]] cabling systems for nationwide broadband expansion to the subscriber ([[Fiber to the x|fiber to the home]], FTTH). For network levels 3 and 4, R&M supplies ready-to-install systems such as main distributors, points of presence (PoP), cross connection cabinet, closures and building entry points (BEP).

Reichle & De-Massari's technology and product developments include:
* series production of the Cat. 6 augmented ([[Category 6 cable#cite note-7|Cat. 6A]]) connection module for [[Ethernet]] networks with [[Registered jack#RJ45|RJ45 connectors]].<ref name=":1" /> R&M used to have a sales partnership with [[IBM]] as part of the development of RJ45 connection modules for [[Ethernet over twisted pair|twisted-pair copper cabling]].<ref>{{Cite web |title=IBM übernimmt Verkabelungssystem von Reichle & De-Massari |url=https://www.all-electronics.de/markt/ibm-uebernimmt-verkabelungssystem-von-reichle-de-massari.html |access-date=2024-01-06 |website=all-electronics.de |language=de}}</ref>
* a [[ISO/IEC 11801|''Cat. 8.1'']] cabling system according to ISO/IEC 11801 for the fastest data transmission over twisted pair copper cables in [[Local area network|local data networks]] ([[100 Gigabit Ethernet|40 Gigabit Ethernet]]).<ref>{{Cite news |date=July 22, 2019 |title=R&M Unveils Cat. 8.1 cabling system |url=https://www.edgemiddleeast.com/network/86426-rm-unveils-cat-81-cabling-system |work=Edge Middle East}}</ref><ref>{{Cite web |date=2019-07-29 |title=Cat. 8.1 cabling system delivers up to 40 GbE for LANs, data centers |url=https://www.cablinginstall.com/cable/article/14037071/rm-reichle-de-massari-ag-cat-81-cabling-system-delivers-up-to-40-gbe-for-lans-data-centers |access-date=2024-01-06 |website=Cabling Installation & Maintenance}}</ref>
* a high-density fiber optic distributor with up to 120 ports per height unit in a [[19-inch rack|19<nowiki>''</nowiki> rack]] (''Netscale'') and a fiber-optic distributor rack for up to 5376 plug connections (''Prime'').<ref>{{Cite web |last=Bisinfotech |date=2016-04-25 |title=R&M unveils highest-density fiber cable management solution |url=https://www.bisinfotech.com/rm-unveils-highest-density-fiber-cable-management-solution/ |access-date=2024-01-06 |website=Bisinfotech}}</ref>
* a field-terminable fiber-optic connector (''FO Field'').<ref>{{Cite web |last=Prensario |date=2022-01-05 |title=R&M lanza una versión modificada para cables de mariposa |url=https://prensariotila.com/rm-lanza-una-version-modificada-para-cables-de-mariposa/ |access-date=2024-01-06 |website=Prensario Tila |language=es}}</ref>
* a connector housing with bayonet lock for fiber-optic network connections in weather-affected and harsh environments such as mobile radio and [[5G]] antennas, [[mining]], and industrial plants (''HEC'').<ref>{{Cite web |title=R&M expands industrial networking application portfolio {{!}} Computer Weekly |url=https://www.computerweekly.com/news/366550154/RM-expands-industrial-networking-application-portfolio |access-date=2024-01-06 |website=ComputerWeekly.com}}</ref>
* a re-sealable dome closure with gel cold sealing for the underground fiber-optic distribution in public telecommunication networks as for nationwide broadband expansion (''SYNO'').<ref>{{Cite web |date=2021-10-13 |title=R&M USA unveils SYNO modular closure with FTTx gel seal technology for fiber-optic networks |url=https://www.cablinginstall.com/connectivity/article/14212115/rm-usa-unveils-syno-modular-closure-with-fttx-gel-seal-technology-for-fiber-optic-networks |access-date=2024-01-06 |website=Cabling Installation & Maintenance}}</ref>
* a hardware and software system for the automated real-time monitoring of data network infrastructures (''R&M inteliPhy'' and ''inteliPhy net'').<ref>{{Cite web |date=2016-04-25 |title=R&M and FNT make data centre cabling management easier |url=http://datacentre.solutions/news/47976/r-m-and-fnt-make-data-centre-cabling-management-easier |access-date=2024-01-06 |website=Datacentre Solutions}}</ref><ref>{{Cite web |date=2015-03-23 |title=Managing assets with automated monitoring |url=http://c.digitalisationworld.com/news/37321/managing-assets-with-automated-monitoring |access-date=2024-01-06 |website=Digitalisation World}}</ref><ref>{{Cite web |date=2015-02-02 |title=Enhancing sustainability with DCIM |url=http://c.digitalisationworld.com/news/36775/enhancing-sustainability-with-dcim |access-date=2024-01-06 |website=Digitalisation World}}</ref>
* a cabling system for Single Pair Ethernet (''SPE'') with connection modules, patch cables and installation cables in accordance with IEC 63171-1.<ref>{{Cite web |last=Bureau |first=S. S. I. |date=2021-06-17 |title=R&M Introduces First Single Pair Ethernet System |url=https://www.smartstateindia.com/rm-introduces-first-single-pair-ethernet-system/ |access-date=2024-01-06 |website=SmartStateIndia}}</ref>
* a cabling system for the connection and networking of mobile radio and 5G antennas to for the infrastructure of radio cell sites and smart cities (''Conexio'').<ref>{{Cite web |last=Editorial |date=2023-03-30 |title=R&M is Launching a Cabling Solution for the Fiber-Optic Connection of Macro Cell Sites |url=https://electronicsera.in/rm-is-launching-a-cabling-solution-for-the-fiber-optic-connection-of-macro-cell-sites/ |access-date=2024-01-06 |website=Electronics Era}}</ref><ref>{{Cite web |last=Team |first=Cable Technology News |date=2019-08-27 |title=R&M introduces dedicated smart city solutions |url=https://www.cabletechnologynews.co.uk/rm-introduces-dedicated-smart-city-solutions/ |access-date=2024-01-06 |website=Cable Technology News}}</ref><ref>{{Cite web |last=www.ETTelecom.com |title=R&M showcases 5G-ready FTTH solutions - ET Telecom |url=https://telecom.economictimes.indiatimes.com/news/rm-showcases-5g-ready-ftth-solutions/71702265 |access-date=2024-01-06 |website=ETTelecom.com}}</ref>

The company was involved in technological developments, for example:

* sensors for automated infrastructure management (AIM) and [[Data center management|data center infrastructure management]] (DCIM for the centralized, digitized monitoring of cables, ports, and connectors.<ref name=":11">{{Cite web |date=2016-07-21 |title=R&M: Foil that reduces ANEXT also keeps cable cool in PoE applications |url=https://www.cablinginstall.com/cable/article/16472913/rm-foil-that-reduces-anext-also-keeps-cable-cool-in-poe-applications |access-date=2024-01-06 |website=Cabling Installation & Maintenance}}</ref>
* push-pull mechanism for the axial, rear side operation of tightly packed connectors (quick release, QR).
* [[IDC (electrical connector)|insulation displacement connection]], IDC.
* foil technology for a non-continuous shielding of twisted-pair copper cables; whereby shielding is achieved with short shield patterns insulated from each other (wave reduction patterns, WARP).<ref name=":11" />

== Sustainability ==
Since 2010, R&M has published an annual sustainability report (CSER Report).<ref>{{Cite news |last=Compagno |first=Sandro |date=2 May 2023 |title="Interview mit dem CEO von Reichle und De-Massari" |url=https://zueriost.ch/wirtschaft/2023-05-02/wir-wollen-kein-greenwashing-betreiben |url-access=limited |access-date=3 Jan 2023 |work=Zueriost |pages=1}}</ref><ref>{{Cite web |title=Unternehmerische Verantwortung |url=https://www.rdm.com/de/unternehmen/ueber-rm/unternehmerische-verantwortung/ |access-date=2024-01-03 |website=R&M |language=de}}</ref> The report provides information on the company's actions in accordance with the [[United Nations|UN's]] [[Sustainable Development Goals|17 Sustainable Development Goals]]. Opened in September 2010, the R&M Cube headquarters is a low-energy class building that meets the requirements of the Swiss [[Minergie|Minergie standard.]] The building uses existing heat, e.g. from geothermal probe storage tanks, in closed circuits and does not require carbon-based energy sources for heating.<ref>R&M-Kubus offiziell eröffnet. In: Bau-Info. Nr. 9. DZ-Verlag, 2010, S. 41–47.</ref><ref>{{Cite news |last=Ritortner |first=Kristin |date=17 March 2011 |title=Nach schwarzer Null zuversichtlich ins neue Geschäftsjahr gestartet. |url=https://www.elektronikpraxis.de/nach-schwarzer-null-zuversichtlich-ins-neue-geschaeftsjahr-gestartet-a-307558/ |url-status=dead |archive-url=https://web.archive.org/web/20230927083352/https://www.elektronikpraxis.de/nach-schwarzer-null-zuversichtlich-ins-neue-geschaeftsjahr-gestartet-a-307558/ |archive-date=27 September 2023 |access-date=27 September 2023 |work=Elektronikpraxis}}</ref>

== References ==
{{Reflist}}

== External links ==
* [http://www.rdm.com/ Website Reichle & De-Massari Holding AG]
* [https://www.northdata.com/Reichle+%26+De-Massari+AG,+Wetzikon/CHE-105.790.143 Reichle & De-Massari AG] In: North Data.
* ''[https://www.bloomberg.com/profile/company/0604896D:SW Reichle & De-Massari AG.]'' In: ''Bloomberg Profile. Bloomberg.''

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{{DEFAULTSORT:Reichle and De-Massari}}
[[Category:Electrical engineering]]
[[Category:Telecommunications engineering]]
[[Category:Information and communications technology]]
[[Category:Manufacturing companies of Switzerland]]
[[Category:Technology companies of Switzerland]]
[[Category:Companies based in Wetzikon]]